Lance Armstrong Foundation
To increase awareness and use of cancer resources among the Latinos, the Lance Armstrong Foundation (LIVESTRONG) contracted with Public Values to conduct a public opinion survey with self-identified Latinos in selected communities across the U.S. The purpose of the research was to learn more about the cancer-related needs of Latinos, where and how they access health-related information, and to identify barriers that prevent many Latinos from utilizing available cancer resources.
Survey results were used to: (1) inform public outreach strategies to the Latino community; and (2) measure the effectiveness of the campaign in increasing awareness of LIVESTRONG as a cancer resource and dispelling misconceptions about the disease. Study results served as a baseline for tracking changes in awareness over time.
Molina Health
CareMore
Council of Accountable Physician Practices
Lance Armstrong Foundation
Lynwood Family Resource Center
Cal Medi-Connect
L.A. Care Health Plan
Pomona Valley Health Centers (PVHC)
Council of Accountable Physician Practices
Atrius Health
Memorial Care Health Systems
L.A. Care Health Plan
Memorial Care Health Systems
L.A. Care Health Plan
AltaMed
CalOptima
UC Irvine Health
Kaiser Permanente
Staff, Physician and Patient Research
Billings Clinic Medical Group
Sharp Rees-Stealy Medical Group
